{"id":34451,"date":"2017-05-05T08:50:44","date_gmt":"2017-05-05T06:50:44","guid":{"rendered":"http:\/\/www.agencefr.dev\/?post_type=project&p=34451"},"modified":"2018-11-18T13:45:20","modified_gmt":"2018-11-18T12:45:20","slug":"avene","status":"publish","type":"project","link":"https:\/\/asia.marketingtochina.com\/project\/avene\/","title":{"rendered":"Av\u00e8ne"},"content":{"rendered":"

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Av\u00e8ne<\/strong><\/h2>\n

Av\u00e8ne, une histoire riche qui commence dans un petit village du sud de la France. Le village d\u2019Av\u00e8ne, ancien et pittoresque, est situ\u00e9 dans la vall\u00e9e de l\u2019Orb, au c\u0153ur du Parc naturel r\u00e9gional du Haut Languedoc.\u00a0La marque Av\u00e8ne est sp\u00e9cialis\u00e9e dans les produits dermatologiques et hydroth\u00e9rapiques et a \u00e9t\u00e9 soutenue par plus de 300 \u00e9tudes cliniques qui confirment son efficacit\u00e9 dans le traitement de la peau.\u00a0Av\u00e8ne est une marque leader en Chine qui vend plus de 5 millions de produits en Chine.<\/p>\n

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Challenges<\/h1>\n

[\/et_pb_text][et_pb_text background_layout=”dark” admin_label=”Texte” module_class=”casestudy__challenge__p” _builder_version=”3.0.49″]<\/p>\n

La marque \u00e9tant d\u00e9j\u00e0 pr\u00e9sente en Chine, les entretiens pr\u00e9liminaires entre le d\u00e9partement marketing de la soci\u00e9t\u00e9 et l’\u00e9quipe GMA se sont principalement concentr\u00e9s sur l\u2019analyse des travaux r\u00e9alis\u00e9s jusqu\u2019\u00e0 pr\u00e9sent et la d\u00e9finition de l\u2019objectif de croissance future. Plus pr\u00e9cis\u00e9ment, Av\u00e8ne nous a demand\u00e9 de les aider \u00e0 accro\u00eetre leur notori\u00e9t\u00e9 et de porter une attention particuli\u00e8re \u00e0 leur gamme de produits blanchissants.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Section” module_class=”casestudy__services” _builder_version=”3.0.49″][et_pb_row admin_label=”row” _builder_version=”3.0.49″][et_pb_column type=”4_4″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_text text_orientation=”center” admin_label=”Nos Missions” _builder_version=”3.0.49″ text_font=”|on|||” text_font_size=”35px”]<\/p>\n

Nos Missions<\/span><\/p>\n

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Collaboration avec des influenceurs \/ KOL\u2019s sp\u00e9cialis\u00e9s dans la Cosm\u00e9tique<\/p>\n

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Participation et Selection des M\u00e9dias en ligne<\/p>\n

[\/et_pb_blurb][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_blurb title=”SEO sur Baidu” icon_color=”#7EBEC5″ image=”https:\/\/asia.marketingtochina.com\/wp-content\/uploads\/2017\/06\/webdesign-3.png” text_orientation=”center” max_width=”150px” admin_label=”SEO sur Baidu” module_class=”casestudy__services__icon” _builder_version=”3.0.49″ header_font=”|on|||”]<\/p>\n

R\u00e9f\u00e9rencement sur le moteur de recherche Chinois\u00a0: Baidu<\/p>\n

[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ background_color=”#fafafa” admin_label=”Section” module_class=”left-diagonal casestudy__results” _builder_version=”3.0.49″][et_pb_row admin_label=”Ligne” _builder_version=”3.0.49″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”][et_pb_column type=”4_4″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_text text_orientation=”center” admin_label=”R\u00e9sultats” _builder_version=”3.0.49″ text_font=”|on|||”]<\/p>\n

R\u00e9sultats<\/h1>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=”Ligne” _builder_version=”3.0.47″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”][et_pb_column type=”1_2″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_number_counter title=”Position sur Baidu” number=”1\u00e8re” percent_sign=”off” admin_label=”Compteur nombre” module_class=”casestudy__resultats__number” _builder_version=”3.0.49″][\/et_pb_number_counter][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_number_counter title=”Articles publi\u00e9s dans les magazines Cosm\u00e9tique (Rayli, PC lady, Marie Claire\u2026)” number=”+100″ percent_sign=”off” admin_label=”Compteur nombre” module_class=”casestudy__results__number” _builder_version=”3.0.49″][\/et_pb_number_counter][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ padding_mobile=”off” admin_label=”Section” module_id=”cta-section” _builder_version=”3.0.49″][et_pb_row padding_mobile=”off” column_padding_mobile=”on” parallax_method_1=”off” background_position_1=”top_left” background_repeat_1=”no-repeat” admin_label=”Ligne” module_id=”cta-row” _builder_version=”3.0.49″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”][et_pb_column type=”4_4″ _builder_version=”3.0.47″ column_padding_mobile=”on” parallax=”off” parallax_method=”off” background_position=”top_left” background_repeat=”no-repeat”][et_pb_code admin_label=”Code” _builder_version=”3.0.49″]<div class="cta-info"> <h3>Nous sommes l'Agence Digitale la plus Visible pour le March\u00e9 Chinois.<\/h3> <p>Et nous travaillons pour nous comme pour nos Clients : le Retour sur Investissement au Coeur de notre D\u00e9marche.<\/p> <a href="\/contact" id="sign">Contactez Nous<\/a> <\/div>[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ background_color=”#fafafa” admin_label=”Section” module_class=”casestudy__all” _builder_version=”3.0.49″ parallax=”on”][et_pb_row make_fullwidth=”on” admin_label=”Ligne” _builder_version=”3.0.49″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”][et_pb_column type=”4_4″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_text text_orientation=”center” max_width=”400px” admin_label=”Case studies similaires” module_class=”casestudy__related__h1″ _builder_version=”3.0.49″ text_font=”|on|||” text_font_size=”30px” text_text_color=”#c03532″ text_letter_spacing=”2px” text_line_height=”1.9em” use_border_color=”on” border_color=”#c03532″ border_width=”5px”]<\/p>\n

Case studies similaires<\/p>\n

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Av\u00e8ne Av\u00e8ne, une histoire riche qui commence dans un pe […]<\/p>\n","protected":false},"author":1,"featured_media":37122,"comment_status":"open","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"

Av\u00e8ne<\/h1>

\"\"<\/p>

Contexte<\/h2>

L\u2019industrie du cosm\u00e9tique s\u2019est \u00e9tendue rapidement en Chine et est devenue un secteur important du pays. La croissance annuelle des revenus pour les produits de cosm\u00e9tiques augmente de 15% chaque ann\u00e9e. Cette forte augmentation est due \u00e0 la croissance des revenus et de la place importante que la beaut\u00e9 occupe en Chine<\/p>

Entreprise<\/h2>
  • Av\u00e8ne se concentre sur les produits dermatologiques et hydroth\u00e9rapiques\u00a0; bas\u00e9s sur les 300 \u00e9tudes de la clinique.<\/li>
  • La marque de soin du visage a commenc\u00e9 dans un petit village au sud de la France, \u00e0 Av\u00e8ne, o\u00f9 ils ont d\u00e9couvert les bienfaits de la source Saint Odile<\/li>
  • La source thermale a une composition unique et est parfaitement adapt\u00e9e aux peaux sensibles<\/li>
  • Av\u00e8ne a aujourd\u2019hui besoin des consommateurs \u00e0 l\u2019international. C\u2019est devenu la marque num\u00e9ro 1 de dermocosm\u00e9tique en Europe, Japon et Chine.<\/li><\/ul>

    Missions<\/h2>
    • SEO sur Baidu<\/li>
    • Communiqu\u00e9 de presse en ligne<\/li><\/ul>

      R\u00e9sultats<\/h2>
      • 100 articles publi\u00e9s sur Rayli, PC Lady et autres magazines en ligne<\/li>
      • Croissance du trafic et du SEO<\/li>
      • Top 10 des positions des 20 mots-cl\u00e9s sur Baidu<\/li>
      • \u2026 Meilleures informations \u00e0 propos des produits cosm\u00e9tiques chinoises.<\/li><\/ul>","_et_gb_content_width":""},"project_category":[13,15],"project_tag":[],"yoast_head":"\nAv\u00e8ne - \u4e2d\u570b\u5275\u610f\u884c\u92b7\uff06\u6578\u4f4d\u5ee3\u544a\u516c\u53f8<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/asia.marketingtochina.com\/project\/avene\/\" \/>\n<meta property=\"og:locale\" content=\"zh_TW\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Av\u00e8ne - \u4e2d\u570b\u5275\u610f\u884c\u92b7\uff06\u6578\u4f4d\u5ee3\u544a\u516c\u53f8\" \/>\n<meta property=\"og:description\" content=\"Av\u00e8ne Av\u00e8ne, une histoire riche qui commence dans un pe […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/asia.marketingtochina.com\/project\/avene\/\" \/>\n<meta property=\"og:site_name\" content=\"\u4e2d\u570b\u5275\u610f\u884c\u92b7\uff06\u6578\u4f4d\u5ee3\u544a\u516c\u53f8\" \/>\n<meta property=\"article:modified_time\" content=\"2018-11-18T12:45:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/asia.marketingtochina.com\/wp-content\/uploads\/2018\/08\/logo.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"200\" \/>\n\t<meta property=\"og:image:height\" content=\"149\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"6 \u5206\u9418\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/asia.marketingtochina.com\/#website\",\"url\":\"https:\/\/asia.marketingtochina.com\/\",\"name\":\"\u4e2d\u570b\u5275\u610f\u884c\u92b7\uff06\u6578\u4f4d\u5ee3\u544a\u516c\u53f8\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/asia.marketingtochina.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"zh-TW\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/asia.marketingtochina.com\/project\/avene\/\",\"url\":\"https:\/\/asia.marketingtochina.com\/project\/avene\/\",\"name\":\"Av\u00e8ne - 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