{"id":34435,"date":"2017-05-07T16:05:53","date_gmt":"2017-05-07T14:05:53","guid":{"rendered":"http:\/\/www.agencefr.dev\/?post_type=project&p=34435"},"modified":"2018-11-07T05:12:09","modified_gmt":"2018-11-07T04:12:09","slug":"camp","status":"publish","type":"project","link":"https:\/\/asia.marketingtochina.com\/project\/camp\/","title":{"rendered":"CAMP-Citadelle"},"content":{"rendered":"

[et_pb_section fb_built=”1″ admin_label=”section” module_class=”casestudy__intro” _builder_version=”3.0.49″ background_image=”https:\/\/asia.marketingtochina.com\/wp-content\/uploads\/2017\/05\/food.jpg”][et_pb_row admin_label=”row” _builder_version=”3.0.47″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”][et_pb_column type=”1_2″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_image src=”https:\/\/asia.marketingtochina.com\/wp-content\/uploads\/2017\/05\/Comcitadellefinaliste1-1024×683.jpg” max_width=”390px” admin_label=”Logo marque” module_class=”casestudy__intro__logo” _builder_version=”3.0.49″ use_border_color=”on” border_width=”5px” border_style=”double” custom_margin=”30px|||”]<\/p>\n

\u00a0<\/p>\n

[\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_text background_layout=”dark” text_orientation=”right” admin_label=”Description activit\u00e9” module_class=”casestudy__intro__h1″ _builder_version=”3.0.49″ custom_margin=”||10px|” custom_padding=”|||”]<\/p>\n

CAMP-Citadelle<\/strong><\/h2>\n

Citadelle et ses producteurs se sont hiss\u00e9s au premier rang mondial des produits de l\u2019\u00e9rable sans faire la moindre concession sur l\u2019authenticit\u00e9 de leur production. La politique qualit\u00e9 de Citadelle consiste \u00e0 transformer et commercialiser des produits de l\u2019\u00e9rable, de miel et de canneberge de toute premi\u00e8re qualit\u00e9, de mani\u00e8re \u00e0 ce qu\u2019ils r\u00e9pondent ad\u00e9quatement aux besoins des clients.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ background_color=”#c03532″ custom_padding=”49.1193px|0px|241px|0px” admin_label=”Section” module_class=”casestudy__challenges diagonal-shadow” _builder_version=”3.0.49″][et_pb_row admin_label=”Ligne” _builder_version=”3.0.47″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”][et_pb_column type=”4_4″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_text background_layout=”dark” admin_label=”Challenges” module_class=”casestudy__challenge__h1″ _builder_version=”3.0.49″ text_font=”|on|||”]<\/p>\n

Challenges<\/h1>\n

[\/et_pb_text][et_pb_text background_layout=”dark” admin_label=”Texte” module_class=”casestudy__challenge__p” _builder_version=”3.0.49″]<\/p>\n

Plus de 80 % de la production de sirop d’\u00e9rable est export\u00e9e par Citadelle, mais la sensibilisation au sirop d’\u00e9rable est limit\u00e9e en Chine. Citadelle a souhait\u00e9 am\u00e9liorer cette consommation, et a form\u00e9 un partenariat avec l’\u00e9quipe GMA pour sensibiliser le march\u00e9 Chinois.<\/p>\n

<\/pre>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding=”|||” admin_label=”Section” module_class=”casestudy__services” _builder_version=”3.0.49″][et_pb_row admin_label=”row” _builder_version=”3.0.49″][et_pb_column type=”4_4″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_text text_orientation=”center” admin_label=”Nos Missions” _builder_version=”3.0.49″ text_font=”|on|||” text_font_size=”35px”]<\/p>\n
Nos Missions<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=”Ligne” _builder_version=”3.0.49″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”][et_pb_column type=”1_4″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_blurb title=”SEO & R\u00e9f\u00e9rencement” icon_color=”#7EBEC5″ image=”https:\/\/asia.marketingtochina.com\/wp-content\/uploads\/2018\/11\/SEO.png” max_width=”150px” admin_label=”SEO & R\u00e9f\u00e9rencement” module_class=”casestudy__services__icon” _builder_version=”3.0.49″ header_font=”|on|||” custom_padding=”|||”]<\/p>\n
SEO sur<\/g> Baidu<\/p>\n
[\/et_pb_blurb][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_blurb title=”Relations presse et E-R\u00e9putation” icon_color=”#7EBEC5″ image=”https:\/\/asia.marketingtochina.com\/wp-content\/uploads\/2017\/06\/PR-3.png” max_width=”150px” admin_label=”Relations presse et E-R\u00e9putation” module_class=”casestudy__services__icon” _builder_version=”3.0.49″ header_font=”|on|||” custom_margin=”|||” custom_padding=”|||”]<\/p>\n
Ecrire et publier des communiqués de presse<\/p>\n
Bonne réputation sur les forums Chinois<\/p>\n
[\/et_pb_blurb][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_blurb title=”Publicit\u00e9” icon_color=”#7EBEC5″ image=”https:\/\/asia.marketingtochina.com\/wp-content\/uploads\/2017\/06\/PUB-3.png” max_width=”150px” admin_label=”Publicit\u00e9” module_class=”casestudy__services__icon” _builder_version=”3.0.49″ header_font=”|on|||” custom_padding=”|||”]<\/p>\n
Concours Vidéo<\/p>\n
[\/et_pb_blurb][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_blurb title=”R\u00e9seaux Sociaux” icon_color=”#7EBEC5″ image=”https:\/\/asia.marketingtochina.com\/wp-content\/uploads\/2017\/06\/rs-3.png” max_width=”150px” admin_label=”R\u00e9seaux Sociaux” module_class=”casestudy__services__icon” _builder_version=”3.0.49″ header_font=”|on|||” custom_margin=”|||” custom_padding=”|||”]<\/p>\n
Campagne Buzz<\/p>\n
[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ background_color=”#fafafa” admin_label=”Section” module_class=”left-diagonal casestudy__results” _builder_version=”3.0.49″][et_pb_row admin_label=”Ligne” _builder_version=”3.0.49″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”][et_pb_column type=”4_4″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_text text_orientation=”center” admin_label=”R\u00e9sultats” _builder_version=”3.0.49″ text_font=”|on|||”]<\/p>\n
R\u00e9sultats<\/h1>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=”Ligne” _builder_version=”3.0.47″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”][et_pb_column type=”1_3″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_number_counter title=”Commandes (au bout de quelques mois)” number=”+200″ percent_sign=”off” admin_label=”Compteur nombre” module_class=”casestudy__resultats__number” _builder_version=”3.0.49″]<\/p>\n
\u00a0<\/p>\n
[\/et_pb_number_counter][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_number_counter title=”Millions d’expositions” number=”+4 ” percent_sign=”off” admin_label=”Compteur nombre” module_class=”casestudy__results__number” _builder_version=”3.0.49″]<\/p>\n
\u00a0<\/p>\n
[\/et_pb_number_counter][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_number_counter title=”D’int\u00e9ractions sur les R\u00e9seaux Sociaux” number=”+200K” percent_sign=”off” admin_label=”Compteur nombre” module_class=”casestudy__results__number” _builder_version=”3.0.49″]<\/p>\n
\u00a0<\/p>\n
[\/et_pb_number_counter][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ padding_mobile=”off” admin_label=”Section” module_id=”cta-section” _builder_version=”3.0.49″][et_pb_row padding_mobile=”off” column_padding_mobile=”on” parallax_method_1=”off” background_position_1=”top_left” background_repeat_1=”no-repeat” admin_label=”Ligne” module_id=”cta-row” _builder_version=”3.0.49″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”][et_pb_column type=”4_4″ _builder_version=”3.0.47″ column_padding_mobile=”on” parallax=”off” parallax_method=”off” background_position=”top_left” background_repeat=”no-repeat”][et_pb_code admin_label=”Code” _builder_version=”3.0.49″]<div class="cta-info"> <h3>Nous sommes l'Agence Digitale la plus Visible pour le March\u00e9 Chinois.<\/h3> <p>Et nous travaillons pour nous comme pour nos Clients : le Retour sur Investissement au Coeur de notre D\u00e9marche.<\/p> <a href="\/contact" id="sign">Contactez Nous<\/a> <\/div>[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ background_color=”#fafafa” admin_label=”Section” module_class=”casestudy__all” _builder_version=”3.0.49″ parallax=”on”][et_pb_row make_fullwidth=”on” admin_label=”Ligne” _builder_version=”3.0.49″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”][et_pb_column type=”4_4″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_text text_orientation=”center” max_width=”400px” admin_label=”Case studies similaires” module_class=”casestudy__related__h1″ _builder_version=”3.0.49″ text_font=”|on|||” text_font_size=”30px” text_text_color=”#c03532″ text_letter_spacing=”2px” text_line_height=”1.9em” use_border_color=”on” border_color=”#c03532″ border_width=”5px”]<\/p>\n
Case studies similaires<\/p>\n
[\/et_pb_text][et_pb_portfolio fullwidth=”off” posts_number=”10″ include_categories=”11″ admin_label=”Portefeuille” _builder_version=”3.0.49″]<\/p>\n
\u00a0<\/p>\n
[\/et_pb_portfolio][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"
\u00a0 CAMP-Citadelle Citadelle et ses producteurs se sont h […]<\/p>\n","protected":false},"author":1,"featured_media":37176,"comment_status":"open","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"
CAMP<\/h1>
\"\"<\/p>
Contexte<\/h2>
  • La nourriture chinoise est le secteur le plus important dans le monde avec un revenu de 2 milliards de dollars en 2014<\/li>
  • 85\u00a0% des Chinois ach\u00e8tent de la nourriture import\u00e9e<\/li><\/ul>
    Entreprise<\/h2>
    La coop\u00e9rative est reconnue pour son excellence dans la production, la transformation des produits et la commercialisation de ses produits de qualit\u00e9. Gr\u00e2ce \u00e0 son d\u00e9veloppement, les collaborateurs innovent tout en respectant l\u2019environnement dans sa proc\u00e9dure.<\/p>
    Objectifs<\/h2>
    • R\u00e9putation<\/li>
    • Concours vid\u00e9o<\/li>
    • Campagne Buzz<\/li><\/ul>
      Solution<\/h2>
      Cibler 80 mots-cl\u00e9s sur la premi\u00e8re page<\/p>
      R\u00e9sultat<\/h2>
      60 mots-cl\u00e9s sur la premi\u00e8re page<\/p>
      \u00a0<\/p>
      \u00a0<\/p>","_et_gb_content_width":""},"project_category":[29,11],"project_tag":[],"yoast_head":"\nCAMP-Citadelle - \u4e2d\u570b\u5275\u610f\u884c\u92b7\uff06\u6578\u4f4d\u5ee3\u544a\u516c\u53f8<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/asia.marketingtochina.com\/project\/camp\/\" \/>\n<meta property=\"og:locale\" content=\"zh_TW\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"CAMP-Citadelle - \u4e2d\u570b\u5275\u610f\u884c\u92b7\uff06\u6578\u4f4d\u5ee3\u544a\u516c\u53f8\" \/>\n<meta property=\"og:description\" content=\"\u00a0 CAMP-Citadelle Citadelle et ses producteurs se sont h […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/asia.marketingtochina.com\/project\/camp\/\" \/>\n<meta property=\"og:site_name\" content=\"\u4e2d\u570b\u5275\u610f\u884c\u92b7\uff06\u6578\u4f4d\u5ee3\u544a\u516c\u53f8\" \/>\n<meta property=\"article:modified_time\" content=\"2018-11-07T04:12:09+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/asia.marketingtochina.com\/wp-content\/uploads\/2017\/05\/\u56fe\u724720.png\" \/>\n\t<meta property=\"og:image:width\" content=\"200\" \/>\n\t<meta property=\"og:image:height\" content=\"167\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"6 \u5206\u9418\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/asia.marketingtochina.com\/#website\",\"url\":\"https:\/\/asia.marketingtochina.com\/\",\"name\":\"\u4e2d\u570b\u5275\u610f\u884c\u92b7\uff06\u6578\u4f4d\u5ee3\u544a\u516c\u53f8\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/asia.marketingtochina.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"zh-TW\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/asia.marketingtochina.com\/project\/camp\/\",\"url\":\"https:\/\/asia.marketingtochina.com\/project\/camp\/\",\"name\":\"CAMP-Citadelle - 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