{"id":38959,"date":"2019-05-31T11:55:28","date_gmt":"2019-05-31T09:55:28","guid":{"rendered":"https:\/\/asia.marketingtochina.com\/?p=38959"},"modified":"2019-06-28T07:01:02","modified_gmt":"2019-06-28T05:01:02","slug":"%e5%b0%8f%e7%b4%85%e6%9b%b8%ef%bc%9a%e9%ab%98%e7%b4%9a%e5%b8%82%e5%a0%b4%e7%87%9f%e9%8a%b7%e4%ba%ba%e5%93%a1%e7%9a%84%e6%ac%8a%e5%a8%81%e6%8c%87%e5%8d%97","status":"publish","type":"post","link":"https:\/\/asia.marketingtochina.com\/2019\/05\/31\/%e5%b0%8f%e7%b4%85%e6%9b%b8%ef%bc%9a%e9%ab%98%e7%b4%9a%e5%b8%82%e5%a0%b4%e7%87%9f%e9%8a%b7%e4%ba%ba%e5%93%a1%e7%9a%84%e6%ac%8a%e5%a8%81%e6%8c%87%e5%8d%97\/","title":{"rendered":"\u5c0f\u7d05\u66f8\uff1a\u9ad8\u7d1a\u5e02\u5834\u71df\u92b7\u4eba\u54e1\u7684\u6b0a\u5a01\u6307\u5357"},"content":{"rendered":"\n[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;3.22.7&#8243;][et_pb_row _builder_version=&#8221;3.22.7&#8243;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.22.7&#8243;][et_pb_image src=&#8221;https:\/\/asia.marketingtochina.com\/wp-content\/uploads\/2019\/05\/xiaohongshu-1280&#215;640.jpg&#8221; _builder_version=&#8221;3.22.7&#8243; custom_margin=&#8221;-73px|||||&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;3.22.7&#8243;]<p>\u4e2d\u570b\u76ee\u524d\u64c1\u6709\u8d85\u904e8\u5104\u4e92\u806f\u7db2\u7528\u6236\uff0c\u662f\u4e16\u754c\u4e0a\u6578\u5b57\u5316\u7a0b\u5ea6\u6700\u9ad8\u7684\u793e\u6703\u4e4b\u4e00\u3002<\/p>\n<p>\u9019\u63d0\u4f9b\u4e86\u5de8\u5927\u7684\u5275\u65b0\u6a5f\u6703\uff0c\u5c0f\u7d05\u66f8\uff08Little Red Book\uff09\u6b63\u5728\u53c3\u8207\u9019\u4e00\u8da8\u52e2\u3002 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Book\u53ef\u4ee5\u76f4\u8b6f\u70ba\u4e2d\u6587\u201c\u5c0f\u7d05\u66f8\u201d\uff0c\u662f\u4e00\u6b3e\u4f4d\u65bc\u4e2d\u570b\u4e0a\u6d77\u7684\u793e\u4ea4\u96fb\u5b50\u5546\u52d9\u8cfc\u7269\u61c9\u7528\u7a0b\u5e8f\u3002\u8a72\u5e73\u53f0\u91dd\u5c0d18\u81f335\u6b72\u7684\u4e2d\u570b\u90fd\u5e02\u5973\u6027\uff0c\u5e6b\u52a9\u7528\u6236\u767c\u73fe\u548c\u8cfc\u8cb7\u6d77\u5916\u5962\u4f88\u54c1\uff0c\u6642\u5c1a\u7522\u54c1\u548c\u7f8e\u5bb9\u7522\u54c1\uff0c\u5206\u4eab\u8cfc\u7269\u6280\u5de7\u4e26\u4ea4\u63db\u6642\u5c1a\u7406\u5ff5\u3002<\/p>\n<p>Little Red Book\u6700\u521d\u8a2d\u8a08\u70baUGC\uff08\u7528\u6236\u751f\u6210\u5167\u5bb9\uff09\u793e\u4ea4\u5206\u4eab\u5e73\u53f0;\u91dd\u5c0d\u5e74\u8f15\u4eba\uff0c\u57ce\u5e02\uff08\u5c24\u5176\u662f\u5317\u4eac\u548c\u4e0a\u6d77\u7b49\u5927\u57ce\u5e02\uff09\u5973\u6027\u5728\u4e2d\u570b\u5883\u5916\u65c5\u884c\u6642\u767c\u73fe\u548c\u5206\u4eab\u8cfc\u7269\u6e05\u55ae\u548c\u9ad4\u9a57\u7684\u672a\u6eff\u8db3\u9858\u671b\u3002<\/p>\n<ul>\n<li>\u5e74\u8f15\u7684\u5973\u6027\u9867\u5ba2<br \/>\u5c0d\u65bc\u5927\u591a\u6578\u5e74\u8f15\u5973\u6027\u5ba2\u6236\uff0c\u4ed6\u5011\u958b\u59cb\u767c\u73fe\u5c0f\u7d05\u66f8\u662f\u6700\u597d\u7684\u793e\u4ea4\u5e73\u53f0\uff0c\u53ef\u4ee5\u6eff\u8db3\u4ed6\u5011\u5206\u4eab\u8cfc\u7269\u9ad4\u9a57\u7684\u9858\u671b\uff0c\u56e0\u70ba\u5fae\u535a\u5b8c\u5168\u5411\u516c\u773e\u958b\u653e\uff0c\u4ed6\u5011\u4e0d\u60f3\u88ab\u6307\u8cac\u70ba\u7269\u8cea\uff0c\u800c\u5fae\u4fe1\u6642\u523b\u50c5\u9069\u7528\u65bc\u79c1\u4eba\u793e\u4ea4\u7db2\u7d61\uff0c\u4ed6\u5011\u5bb3\u6015\u88ab\u8a55\u5224\u6216\u767c\u9001\u5783\u573e\u90f5\u4ef6\u7d66\u670b\u53cb\u3002<\/li>\n<li>LifeStyle\u8cfc\u7269<br \/>\u5c0f\u7d05\u66f8\u6210\u529f\u805a\u96c6\u4e86\u4e00\u5927\u7fa4\u4eab\u53d7\u5962\u4f88\/\u6642\u5c1a\u8cfc\u7269\u548c\u5206\u4eab\u7684\u5973\u6027;\u70ba\u76ee\u6a19\u5ba2\u6236\u5e36\u4f86\u5f88\u591a\u4fe1\u4efb\uff0c\u64c1\u62b1\u548c\u5b89\u5168\u611f\u3002<\/li>\n<\/ul>\n<p>\u622a\u81f32014\u5e74\u5e95\uff0c\u5c0f\u7d05\u66f8\u63a8\u51fa\u4e86\u81ea\u5df1\u7684\u8de8\u5883\u96fb\u5b50\u5546\u52d9\u5e73\u53f0\u201c\u7d05\u8272\u5546\u5e97\u201d\u3002<\/p>\n<p>\u5b83\u901a\u904e\u61c9\u7528\u7a0b\u5e8f\u76f4\u63a5\u8cfc\u8cb7\u6d77\u5916\u7522\u54c1\uff0c\u5c07\u4e2d\u570b\u6d88\u8cbb\u8005\u8207\u5168\u7403\u54c1\u724c\u806f\u7e6b\u8d77\u4f86\u3002\u5f9e\u90a3\u6642\u8d77\uff0cLittle Red Book\u5df2\u8207\u8a31\u591a\u6d77\u5916\u54c1\u724c\u5efa\u7acb\u4e86\u6230\u7565\u5408\u4f5c\u5925\u4f34\u95dc\u4fc2\uff0c\u5305\u62ecLanc\u00f4me\uff0cSwiss\u548cInnisfree\u3002<\/p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/asia.marketingtochina.com\/wp-content\/uploads\/2019\/05\/\u6653\u7ea2\u4e663.png&#8221; _builder_version=&#8221;3.22.7&#8243; custom_padding=&#8221;|||12px||&#8221;][\/et_pb_image][et_pb_image src=&#8221;https:\/\/asia.marketingtochina.com\/wp-content\/uploads\/2019\/05\/xiaohongshu2.png&#8221; _builder_version=&#8221;3.22.7&#8243;][\/et_pb_image][et_pb_text _builder_version=&#8221;3.22.7&#8243;]<h4><strong>\u5c0f\u7d05\u66f8\u7684\u6210\u529f<\/strong><\/h4>\n<p>\u4f5c\u70ba\u4e00\u500b\u7528\u6236\u751f\u6210\u7684\u5167\u5bb9\u5e73\u53f0\uff0c\u5c0f\u7d05\u66f8\u662f\u5973\u6027\u8ac7\u8a71\u548c\u5206\u4eab\u7f8e\u5bb9\u548c\u6642\u5c1a\u7522\u54c1\u7684\u4e2d\u5fc3\uff0c\u6bcf\u5929\u65b0\u589e10\u842c\u500b\u5167\u5bb9\uff0c\u5e73\u53f0\u4e0a\u5171\u67097.8\u5104\u500b\u7522\u54c1\u5167\u5bb9\u3002 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src=&#8221;https:\/\/asia.marketingtochina.com\/wp-content\/uploads\/2019\/05\/xiaohongshu_users_2-1024&#215;534.png&#8221; _builder_version=&#8221;3.22.7&#8243; custom_padding=&#8221;|||23px||&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;3.22.7&#8243;]<p>\u6191\u85c9\u5982\u6b64\u5f37\u5927\u4e14\u9ad8\u5ea6\u8f49\u578b\u7684\u89c0\u773e\u7fa4\uff0c\u5c0f\u7d05\u66f8\u6beb\u7121\u7591\u554f\u662f\u570b\u969b\u6642\u5c1a\u548c\u7f8e\u5bb9\u54c1\u724c\u92b7\u552e\u548c\u5ba3\u50b3\u5176\u7522\u54c1\u7684\u7406\u60f3\u5e73\u53f0\u3002\u9019\u4f7f\u5f97\u8a72\u5e73\u53f0\u6210\u70ba\u7784\u6e96\u5e74\u8f15\uff0c\u5bcc\u88d5\u7684\u5973\u6027\u8cfc\u7269\u8005\u7684\u7406\u60f3\u6e20\u9053\uff0c\u56e0\u70ba\u9019\u7fa4\u9ad4\u4ff1\u6709\u5f37\u5927\u7684\u54c1\u724c\u610f\u8b58\u548c\u6d88\u8cbb\u7522\u54c1\u7684\u80fd\u529b\u3002<\/p>\n<p><strong>2.\u9ad8\u5ea6\u91dd\u5c0d\u548c\u8f49\u63db\u7528\u6236<\/strong><br \/> Little Red Book\u6536\u96c6\u4e86\u7cbe\u660e\u7684\u7528\u6236\uff0c\u4ed6\u5011\u5728\u61c9\u7528\u7a0b\u5e8f\u4e0a\u5ee3\u6cdb\u7814\u7a76\u548c\u5be9\u67e5\u4ed6\u5011\u7684\u7522\u54c1\u3002\u5b83\u662f\u6642\u5c1a\u548c\u7f8e\u5bb9\u611b\u597d\u8005\u793e\u5340\u503c\u5f97\u4fe1\u8cf4\u7684\u5efa\u8b70\u548c\u63a8\u85a6\u4f86\u6e90\u3002<\/p>\n<p>\u5728\u60a8\u8cfc\u8cb7\u7522\u54c1\u4e4b\u524d\uff0c\u770b\u770b\u6709\u95dc\u7522\u54c1\u7684\u8a55\u8ad6\u548c\u610f\u898b\u4f3c\u4e4e\u662f\u5fc5\u9808\u7684\u3002<\/p>\n<p>\u5927\u591a\u6578\u4e2d\u570b\u4eba\u4e0d\u50c5\u53ef\u4ee5\u95b1\u8b80\u6216\u95b1\u8b80\u6709\u95dc\u6642\u5c1a\u548c\u7f8e\u5bb9\u6280\u5de7\u7684\u5c0f\u7d05\u66f8\uff0c\u9084\u53ef\u4ee5\u641c\u7d22\u548c\u8cfc\u8cb7\u7522\u54c1\u3002 Little Red 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